ScottV

.tech

I help companies enhance the usability, appeal, and impact of their digital brand presence.

I'm looking to join a team where a deep understanding of both design and technology is essential to creating meaningful user experiences.

My Work

Marketing Director

500k+

YouTube Views

2x

Web Traffic

2x

LinkedIn Growth

Rebranding

Adobe Creative Suite, Figma

WordPress Development

JavaScript, SCSS, PHP, Webpack

Content Creation

YouTube, Blogs, LinkedIn, Partners

Salesforce

API Building, Object & Campaign Management

Analytics Tracking

GA4, Search Console, SEMrush, Power BI

Trade Shows

Research, Planning, Booking, Shipping, Grants

    • The Rebrand

      In cooperation with the U.S. Olympic Committee (USOC), Sierra-Olympic changed its name to Sierra-Olympia. This change aligned with the Ted Stevens US Olympic and Paralympic Act, which grants exclusive use of the word “Olympic” to the USOC. I created the new brand and style guide around a selected logo. It was applied to all marketing materials and internal documents across different departments.

      Page 6 Sierra-Olympia Style Guide Page 7 Sierra-Olympia Style Guide
      Page 11 Sierra-Olympia Style Guide Page 10 Sierra-Olympia Style Guide
      Page 6 Sierra-Olympia Style Guide Page 17 Sierra-Olympia Style Guide
      Page 12 Sierra-Olympia Style Guide Page 13 Sierra-Olympia Style Guide

    • The Website

      Switching domains because of the rebrand required careful planning. We built a custom WordPress theme, new content was given careful consideration for aligning keywords and the company's message. When the newly branded domain and website for Sierra-Olympia were launched, traffic had surpassed the performance of their previous website within three months.

      SierraOlympia.com
      Homepage Product Page
      Airborne Example Product Archive Page
      Long Range Example System Integration Example
      Blog Example

    • Social Media and Partnerships

      I directed the YouTube channel, managed the social media accounts, and maintained or established new partnerships. YouTube views surpassed half a million, and followers more than tripled in the first three years. LinkedIn followers doubled in two years.

      YouTube Channel
      Unmanned Systems Technology Partnership Profile Linkedin Post

    Sr. Front-End Engineer and Team Lead

    WCAG AA

    Accessibility

    Scalable

    Code Development

    Docs

    Fully Documented

    Web Development

    Laravel, SCSS, JavaScript, React, PHP, Webpack, Gulp

    CMS Management

    WordPress, Drupal

    Design

    Figma, Photoshop

    Hosting

    AWS (EC2, S3), Pantheon, Acquia

    Accessibility

    WCAG Audits, Fixes, Training

    Community

    Public Pull Request Reviews

      • UCLA.edu

        UCLA.edu is the gateway to all university websites. Its purpose is to advance the public mission, values, and priorities of UCLA. This domain sets the standard for all subdomains and is the most visited URL on campus. I led the team that built UCLA.edu from the ground up to support the universities current brand. It was the first major domain on campus to be built using the Web Components library.

        UCLA.edu
        Page 1 UCLA gateway page
        Page 2 UCLA gateway page
        Page 3 UCLA gateway page
        Page 4 UCLA gateway page

      • Admissions.UCLA.edu

        UCLA is the most applied to school in the United States. Each year, it receives a record number of applications from prospective students. At the time of launch, it was the first website on campus to receive a perfect score from the Disabilities and Computing Program. The admissions website exceeded the required WCAG AA standard and achieved AAA status without compromising the high quality design.

        Admissions.UCLA.edu
        Page 1 UCLA Admissions page
        Page 2 UCLA Admissions page
        Page 3 UCLA Admissions page
        Page 4 UCLA Admissions page

      • Web Component Library

        UCLA's design system was created so faculty, staff, and students could quickly design and develop digital applications, without wasting time making decisions about spacing, color, font choice, or starting from scratch. I led the team that built version one of webcomponents.ucla.edu for distribution across campus.

        Web Components
        Page 2 UCLA Web Components Page 3 UCLA Web Components Page 1 UCLA Web Components Page 4 UCLA Web Components

      About

      My work has been a balance of design, technology and storytelling in the digital medium. It has included coding high-traffic websites for large institutions, designing components or prototyping in Figma, branding companies, using multiple programs in Adobe Creative Suite, and more. I've worked at agencies and on marketing teams, both remotely and in office. Send a message if you want to know more.

      BFA: Graphic Design

      Columbia College Chicago

      Design

      • Figma
      • Illustrator
      • Photoshop
      • InDesign
      • Acrobat Pro
      • Blender

      Front-End

      • JavaScript
      • CSS / SCSS
      • HTML
      • Tailwinds
      • Vite
      • Three.js
      • node.js
      • Git
      • WordPress
      • Shopify
      • WCAG AA

      Analytics

      • Salesforce
      • Google Ads
      • Google Analytics
      • Google Search Console
      • Google Tag Manager
      • Looker Studio
      • SEM Rush
      • Generative Engine Optimization (GEO)
      • Search Engine Optimization (SEO)
      • Power BI

      Contact

      Let's build!